News – 2020-02-28

RATIONAL USA honored with 2020 Kitchen Innovations® award for the VarioCookingCenter®

CHICAGO (February 27, 2020) – RATIONAL USA, the leading manufacturer of combi technology, is pleased to announce it is the recipient of a prestigious 2020 Kitchen Innovations award for its revolutionary VarioCookingCenter®.

The National Restaurant Association Show® Kitchen Innovations (KI) awards recognize progressive equipment that advances the way commercial kitchens operate. A sixteen-year tradition in the industry, the KI award program has earned a reputation for defining the gold standard of foodservice equipment innovation and identifying important back-of-the-house trends.

Delivering greater value and benefit to customers is a key driver of the RATIONAL innovation tradition. Since launching the first RATIONAL combi-steamer in 1976, the company has vigorously pursued research and development projects to improve commercial kitchen operations. The RATIONAL VarioCookingCenter® builds upon this tradition.

The VarioCookingCenter delivers maximum flexibility for culinary professionals. The multifunctional appliance’s built-in cooking intelligence will assist culinary teams with daily work and can eliminate time-consuming tasks, such as constant checking and temperature adjustments. The VarioCookingCenter can boil, fry, deep-fry, steam, sous-vide and overnight cook four times faster than traditional cooking appliances and consumes up to 40% less energy. To expand food preparation capabilities, models are available with and without the ability to pressure cook. This multifunctional piece of kitchen equipment replaces traditional appliances such as tilting pans, boilers, steam kettles and more, reducing required kitchen floor space by up to 30%.

“We are excited to introduce the U.S. market to this innovative technology,” said Markus Glueck, executive vice president for RATIONAL North America. “Culinary professionals are ready for this next-level kitchen intelligence that enables the preparation of better, more consistent food items and improved productivity for better financial results. It is our mission to provide commercial kitchens with the best and most beneficial foodservice equipment, and the VarioCookingCenter is just that.”

The VarioCookingCenter significantly expands the multi-functional cooking appliance product offerings now available from RATIONAL. The VarioCookingCenter® together with the market-leading RATIONAL SelfCookingCenter® combi oven create a highly efficient team, capable of more than 90% of all conventional cooking applications.

The RATIONAL VarioCookingCenter® will stand among the 2020 KI recipients in the interactive Kitchen Innovations Showroom (booth #3190) at the 2020 National Restaurant Association (NRA) Show, on May 16 - 19 at McCormick Place in Chicago. RATIONAL USA invites show attendees to see the VarioCookingCenter® in action at the live cooking demonstrations held at the RATIONAL USA exhibit, booth #4454.



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