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Data privacy statement.

The protection of your personal data is important to us. We would therefore like to inform you below about the type of data concerning your visit are used and the purposes for which this is done. If you still have some questions concerning the treatment of your personal data, do not hesitate to contact our Data Protection Officer.

Controller / Processor

Controller of the data processing operation

RATIONAL Aktiengesellschaft
Siegfried-Meister-Straße 1
86899 Landsberg am Lech
E-Mail: info@rational-online.com
https://www.rational-online.com

Controller’s Data Protection Officer

RATIONAL Aktiengesellschaft Data Protection Officer
Siegfried-Meister-Straße 1
86899 Landsberg am Lech

Datenschutzbeauftragter@rational-online.com

General information

The term personal data is defined in the GDPR. Accordingly, this means any information relating to an identified or identifiable natural person (“data subject”)/ An identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person. For example, this includes your real name, your address, telephone number or your date of birth.

For mere informational use of the website, i.e. If you do not register or otherwise transmit information to us, we will only collect the personal data transmitted by your browser to our server. If you would like to view our website, we will collect the following data, which we require for technical reasons in order to deliver our website to you and to ensure the stability and security thereof (the legal basis is a legitimate interest pursuant to point (f) of Article 6(1) GDPR).

Within the scope of pursuing our interests pursuant to point (f) of Article 6(1) GDPR, we have considered and assessed our interests in the provision and your interests in a data protection-compliant processing of your personal data. As the data shown below is sometimes necessary for technical reasons in order to provide our service, and in order to able to deliver our website and ensure the stability and security thereof, particularly to offer protection against abuse, we have come to the conclusion that these data can be processed, subject to state-of-the art data security, whereby your interest in data protection-compliant processing has been properly taken in to account.

Data Operating system used
Purpose of processing Evaluation by device in order to ensure optimised display of the website
Storage duration The data will be erased once the relevant session is terminated
Data Information about the browser type and the version used
Purpose of processing Evaluation of the browser used in order to optimise out websites accordingly
Storage duration The data will be erased once the relevant session is terminated
Data Internet service provider of the user
Purpose of processing Evaluation of the internet service provider
Storage duration The data will be erased once the relevant session is terminated
Data IP address
Purpose of processing Delivery of the website on the relevant device
Storage duration The data will be erased once the relevant session is terminated
Data Date and time of access
Purpose of processing Ensuring proper operation of the website
Storage duration The data will be erased once the relevant session is terminated
Data Logfiles
Purpose of processing Ensuring proper operation of the website
Storage duration The data will be erased once the relevant session is terminated

Data are logged for the delivery of the website and the storage of data in log files is absolutely necessary for the operation of the Internet page. The user therefore cannot object.

Contact

You can contact us on our e-mail address or using the various contact forms. We shall naturally only use the personal data conveyed to us in this manner for the purpose for which you provided it to us when contacting us.

Where our contact forms contain fields for information that is not necessary for contacting you, we have marked such fields as optional. We use this information to specify your enquiry and so that we can better handle your case. This information is provided solely on a voluntary basis with your consent. Where this concerns information on methods of communication (such as e-mail address, telephone number), you also consent to us contacting you via that method of communication in order to respond to your enquiry.

You may of course withdraw your consent at any time with future effect. To do so, please contact our Data Protection Officer, whose contact details you will find below.

Data IP address on registration
Purpose of processing Transmission of form content to the web server
Legal basis for processing Consent/initiation/performance of the contractual relationship
Storage duration To end of established connection
Data Subject area
Purpose of processing Improvement of enquiry processing
Legal basis for processing Consent/initiation/performance of the contractual relationship
Storage duration Until purpose is achieved / end of documentation requirement
Data Message
Purpose of processing Response to the matter
Legal basis for processing Consent/initiation/performance of the contractual relationship
Storage duration Until purpose is achieved / end of documentation requirement
Data Title
Purpose of processing Direct address
Legal basis for processing Consent/initiation/performance of the contractual relationship
Storage duration Until purpose is achieved / end of documentation requirement
Data First name
Purpose of processing Direct address
Legal basis for processing Consent/initiation/performance of the contractual relationship
Storage duration Until purpose is achieved / end of documentation requirement
Data Surname
Purpose of processing Direct address
Legal basis for processing Consent/initiation/performance of the contractual relationship
Storage duration Until purpose is achieved / end of documentation requirement
Data *Function
Purpose of processing Improvement of enquiry processing
Legal basis for processing Consent/initiation/performance of the contractual relationship
Storage duration Until purpose is achieved / end of documentation requirement
Data *Company
Purpose of processing Improvement of enquiry processing
Legal basis for processing Consent/initiation/performance of the contractual relationship
Storage duration Until purpose is achieved / end of documentation requirement
Data E-mail address:
Purpose of processing Response to the matter
Legal basis for processing Consent/initiation/performance of the contractual relationship
Storage duration Until purpose is achieved / end of documentation requirement
Data Telephone number
Purpose of processing Response to the matter
Legal basis for processing Consent/initiation/performance of the contractual relationship
Storage duration Until purpose is achieved / end of documentation requirement
Data *Fax number
Purpose of processing Response to the matter
Legal basis for processing Consent/initiation/performance of the contractual relationship
Storage duration Until purpose is achieved / end of documentation requirement
Data (Company) address
Purpose of processing Improvement of enquiry processing
Legal basis for processing Consent/initiation/performance of the contractual relationship
Storage duration Until purpose is achieved / end of documentation requirement

* optional

Newsletter

To register for our newsletter, we use the double-opt in procedure. This means that after your provide your e-mail address, we will send you a confirmation e-mail to the e-mail address provided, in which we ask you to confirm that you wish to receive the newsletter. If you do not confirm this within 24 hours, the registration will automatically be deleted. If you confirm your wish to receive the newsletter, we will save your e-mail address until you unsubscribe from the newsletter. The sole purpose of storing this address is in order to be able to send you the newsletter. We will also save your IP address and the times at which you registered and confirmed in order to prevent misuse of your personal data.

The only compulsory disclosure to receive the newsletter is the e-mail address. The provision of other information marked separately is optional and is only used to personalise the newsletter. These data will also be completely erased upon revocation.

You may withdraw your consent to receiving the newsletter at any time. You may declare such withdrawal by clicking on the link provided in every newsletter e-mail, by e-mail to [insert address] or by contacting the Data Protection Officer. The data you provide will not be disclosed to third parties.

Name of newsletter provider Pinuts media + science Multimedia-Agentur GmbH
Charlottenstraße 18
D-10117 Berlin
Type of service provider Processor
Data transfer to third country NO
Third country  
Guarantee pursuant to Article 44ff GDPR EU standard contractual clauses /
Privacy Shield / BCR / consent
Name of newsletter provider EQS Group AG
Karlstrasse 47
D-80333 Munich
Type of service provider Processor
Data transfer to third country NO
Third country  
Guarantee pursuant to Article 44ff GDPR EU standard contractual clauses /
Privacy Shield / BCR / consent
Data IP address on registration
Purpose of processing Evidence of double opt-in (DOI)
Legal basis for processing Declaration of consent
Storage duration Up to 3 years after revocation/objection
Data Time of registration
Purpose of processing Evidence of double opt-in
Legal basis for processing Declaration of consent
Storage duration Up to 3 years after revocation/objection
Data IP address on DOI
Purpose of processing Evidence of double opt-in
Legal basis for processing Declaration of consent
Storage duration Up to 3 years after revocation/objection
Data Time of DOI verification
Purpose of processing Evidence of double opt-in
Legal basis for processing Declaration of consent
Storage duration Up to 3 years after revocation/objection
Data E-mail address
Purpose of processing Sending the newsletter
Legal basis for processing Declaration of consent
Storage duration Until revocation/objection
Data *Salutation
Purpose of processing Direct address
Legal basis for processing Declaration of consent
Storage duration Until revocation/objection
Data *First name
Purpose of processing Direct address
Legal basis for processing Declaration of consent
Storage duration Until revocation/objection
Data *Surname
Purpose of processing Direct address
Legal basis for processing Declaration of consent
Storage duration Until revocation/objection
Data *Birthday
Purpose of processing Use for marketing purposes
Legal basis for processing Declaration of consent
Storage duration Until revocation/objection

* optional

Data transfer

Data will not be transferred to third parties for purposes other than those listed.

We will only transfer your personal data to third parties if:

  • You have given your express consent,
  • The transfer is necessary for the establishment, exercise or defence of legal claims and there is no reason to assume that you have an overriding and legitimate interest in the non-transfer of your data,
  • In the event that there is a statutory obligation for the transfer, and
  • This is lawful and necessary for the performance of contractual relations with you.

Data transmissions outside the European Union do not generally benefit from the high European standards of data protection. Where data is transferred, it is possible that there is no adequacy decision by the EU Commission as defined in Article 45(1), (3) GDPR. This means that the EU Commission has not yet decided that this country ensures an adequate level of protection in accordance with the data protection standards of the European Union on the basis of the EU GDPR, and we have therefore made the above-mentioned appropriate guarantees.

The possible risks which possibly cannot be fully excluded in connection with data transfer are:

  • You personal data could possibly be processed beyond the actual purpose.
  • There is also the possibility that you will not be able to sustainably exercise and enforce your rights under data protection laws, such as your right of access, rectification, erasure or data portability.
  • There could also be a higher probability that your data is not correctly processed and that the protection of your personal data does not fully meet the requirements of the EU GDPR in terms of quantity and quality.

Data security

We have taken comprehensive technical and operational security precautions in order to protect your data from accidental or intentional manipulation, loss, destruction or access by unauthorised persons. Our security procedures are regularly revised and adapted to technological progress.

Technically necessary cookies

In order to improve our website and to make its use as optimal as possible, we use cookies. Cookies are small text files which are stored to your computer when you access our website and which allow us to recognise your browser. Cookies save information such as your language setting, the duration of your visit to our website or the information entered there. This means the user is not required to re-enter the necessary data when returning to the website. Technically necessary cookies are not absolutely necessary in order to view the website. However, some functions of the website cannot be used fully without these cookies.

The user therefore cannot object, and these cookies can be disabled by using the settings of the relevant browser. Most browsers accept cookies automatically. If you wish to prevent cookies from being saved, you can select "do not accept cookies" in your browser settings. To find out how this works, please refer to your browser manual. You can delete cookies which are already saved to your computer at any time. However, please note that our website functionality may be restricted without cookies.

Name of cookie RationalOnline
Purpose of processing Session cookie of the website framework
Legal basis for processing Legitimate interest - technically necessary
Storage duration Until end of session
Name of cookie wantTip
Purpose of processing Session cookie of the “Tooltip” Java script functionality
Legal basis for processing Legitimate interest - technically necessary
Storage duration Until end of session

Google Analytics

This website uses Google Analytics, a web analysis service provided by Google Inc, (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; "Google").

Google Analytics uses "cookies", which are text files placed on your computer, to help the website analyse how users use the site. The information generated by the cookie about your use of the website will be transmitted to and stored by Google on servers in the United States. If the IP anonymisation is activated on this website, your IP address is however shortened first by Google within the member states of the European Union or in other contractual states of the Convention on the European Economic Community. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. Google will not combine the IP address transmitted by your browser within the scope of Google Analytics with other data. Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity for website operators and providing other services relating to website activity and internet usage. Our legitimate interest in the data processing lies in these purposes. The legal basis for the use of Google Analytics is Section 15(3) of the German Telemedia Act (TMG) and point (f) of Article 6(1) GDPR. The data sent by us which are associated with user identifiers (e.g. User ID) or advertisement IDs using cookies will be automatically deleted after 14 months. Data the retention period of which has expired will automatically be deleted once a month. You can find additional information on the terms of use and data protection at https://www.google.com/analytics/terms/de.html or at https://policies.google.com/?hl=de .

You may prevent cookies from being stored on your computer by adjusting the relevant settings on your browser; however, this may result in you being unable to use all the features of this website to their full extent. You can also prevent the data produced by the cookie relating to your use of the websites from being collected (including your IP address) and processed by Google by downloading and installing the browser add-on available by clicking on the following link Browser add-on. Opt-out cookies will prevent your data from being collected when visiting this website. Click here to add the opt-out cookie: Deactivate Google Analytics

Name of provider Google Inc. (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA;
Type of service provider Processor
Data transfer to third country JA
Third country United States of America
Guarantee pursuant to Article 44ff GDPR Privacy Shield / EU Standard Contractual Clauses
Data category concerned IP address (stored in anonymised form)
Purpose of processing Preparation and amendment to cookie information
Legal basis for processing Legitimate interest
Storage duration 14 months
Objection If you do not agree to the processing for the stated purposes, you can object by clicking here
Data category concerned Device data, such as device type, operating system model, browser type and version
Purpose of processing Optimisation of the website and adaptation of content as well as aggregate usage analysis
Legal basis for processing Legitimate interest
Storage duration 14 months
Objection If you do not agree to the processing for the stated purposes, you can object by clicking here
Data category concerned Usage-related information, such as time of use, duration, place of origin, pages accessed, clicks and actions on the website
Purpose of processing Optimisation of the website and adaptation of content as well as aggregate usage analysis
Legal basis for processing Legitimate interest
Storage duration 14 months
Objection If you do not agree to the processing for the stated purposes, you can object by clicking here

Advertising Lead Forms on Facebook and LinkedIn

RATIONAL AG is responsible for the processing of your personal data in connection with the use of Advertising Lead Forms on Facebook and LinkedIn as follows:

a. General information on processing

The processing of your name and address takes place for the purpose of making contact for advertising, in order to be able to provide you with information about our products and events by e-mail, post and telephone, insofar as you have expressly consented (point (a) of Article 6(1) GDPR).

Your personal data for making contact will be regularly deleted after 2 years if we have not yet made use of your consent until that time.

If you object to the processing or revoke your consent, your data for advertising contact will no longer be used by us. For purposes of proof, your data will be retained for another three years and then deleted.

The provision of your personal data is not prescribed by law or by contract.
Automated individual decision-making, including profiling, does not take place.

b. Recipients of your data within and outside the EU/EEA

Various recipients within and outside the EU/EEA will receive the above personal data.

Specifically, these are the following recipients:

Recipients within the RATIONAL Group (national subsidiaries):

RATIONAL AG
Siegfried-Meister-Straße 1
86899 Landsberg am Lech
Germany
info@rational-online.com
www.rational-online.com

RATIONAL Großküchentechnik GmbH
Siegfried-Meister-Straße 1
86899 Landsberg am Lech
Germany
grosskuechentechnik@rational-online.com
www.rational-online.de

RATIONAL Austria GmbH
Münchner Bundesstrasse 10
5020 Salzburg
Austria
office@rational-austria.at
www.rational-online.at

RATIONAL Россия
Проспект Андропова 18
стр. 6, 115432; г. Москва
Russia
info@rational-online.ru
www.rational-online.ru

RATIONAL Scandinavia AB
Kabingatan 11
212 39 Malmö
Sweden
info@rational-online.se
www.rational-online.se

RATIONAL International AG
Heinrich-Wild-Straße 202
9435 Heerbrugg
Switzerland
info@rational-international.com
www.rational-international.com

RATIONAL Schweiz AG
Heinrich-Wild-Strasse 202
9435 Heerbrugg
Switzerland
info@rational-online.ch
www.rational-online.ch

RATIONAL Slovenija SLORATIONAL d.o.o.
Ronkova ulica 4
2380 Slovenj Gradec
Slovenia
info@slorational.si
www.slorational.si

RATIONAL Sp. z o.o.
ul. Bokserska 66
02-690 Warszawa
Poland
info@rational-online.pl
www.rational-online.pl

RATIONAL UK
Unit 4 Titan Court, Laporte Way
Portenway Business Park
Luton, LU4 8EF
United Kingdom
customerserviceuk@rational-online.com
www.rational-online.co.uk

RATIONAL Belgium nv
Westpoort 62
2070 Zwijndrecht
Belgium
info@rational.be
www.rational.be

RATIONAL Endüstriyel Mutfak Ekipmanları Tic. Ltd. Şti.
Levent Mahallesi Yasemin Sok. No:2
34330 Levent, Beşiktaş, İstanbul
Türkiye
info@rational-online.com.tr
www.rational-online.com.tr

RATIONAL France SAS
4 Rue de la Charente – BP 52
68271 Wittenheim Cedex
France
info@rational-online.fr
www.rational-france.fr

RATIONAL Ibérica Cooking Systems S.L.
Ctra. de Hospitalet
147-149 Cityparc / Edif. Paris D
08940 Cornellá (Barcelona)
Spain
info@rational-online.es
www.rational-online.es

RATIONAL Italia S.r.l.
Via Impastato, 22
30174 Mestre (VE)
Italy
info@rational-online.it
www.rational-online.it

RATIONAL Nederland
Grootkeukentechniek BV
Twentepoort West 7
7609 Almelo
Netherlands
info@rational.nl
www.rational.nl

RATIONAL Norge AS
Fysjaveien 33 B
0411 Oslo
Norway
post@rational.no
www.rational.no

External provider of contract data processing pursuant to art. 28 GDPR:

  • Facebook Ireland Ltd.
    4 Grand Canal Square
    Grand Canal Harbour
    Dublin 2 Ireland

Data will only be transmitted to a country outside the European Union (third country) within the scope of your consent pursuant to point (a) of Article 6(1) GDPR to the recipients listed above, in particular our subsidiaries

In this connection, we will transmit your personal data to the following third countries outside the EU/EEA:

North America

RATIONAL Canada Inc.
2410 Meadowpine Blvd.
Unit 107
L5N 6S2 Mississauga
Canada
info@rational-online.ca
www.rationalcanada.com

RATIONAL USA
1701 Golf Road
Suite C-120, Commercium
Rolling Meadow, IL 60008
United States
info@rational-online.us
www.rationalusa.com

RATIONAL México
Miguel de Cervantes Saavedra 169, 4º piso
11520 Ampliación Granada / Mexico City
Mexico
info@rational-online.mx
www.rational-online.mx

South America

RATIONAL Brasil
Rua Cincinato Braga
500 - 1° andar - Bela Vista
CEP 01333-010 - São Paulo - SP
Brasil
info@rational-online.com.br
www.rational-online.com.br

RATIONAL Colombia – America Central
Edificio Ibraco
Calle 104 No. 15 – 31 – Piso 2
Bogotá D.C.
Colombia
info@rational-online.co
www.rational-online.co

RATIONAL South America
Av. Martín Fierro 3063, Unidad 3
B1715EKE, Parque Leloir – GBA Oeste
Argentina
info@rational-online.com.ar
www.rational-online.com.ar

Asia

RATIONAL 日本
〒101-0064
東京都千代田区猿楽町2-8-8
住友不動産猿楽町ビル1F
Japan
info@rational-online.jp
www.rational-online.jp

Rational Cooking Systems Pte Ltd
25 International Business Park
#01-51/52 German Centre
609916
Singapore
enquiry.asean@rational-online.com
www.rational-online.com

RATIONAL International India Private Limited
Unit No 20, German Center
12th Floor, Building 9B, DLF Cyber City, Phase III
122002 Gurgaon, Haryana
India
s.bedi@rational-online.com
www.rational-online.in

RATIONAL International Middle East
Block 5 – Office 209 Gold and Diamond Park
Opposite First Gulf Metro Station
P.O.Box 126076, Sheikh Zayed Road, Dubai
United Arab Emirates
info@rational-online.ae
www.rational-middleeast.com

RATIONAL 대한민국
경기도 성남시 수정구 복정길 89
라치오날하우스
Korea
info@rationalkorea.co.kr
www.rationalkorea.co.kr

RATIONAL 上海
上海市肇嘉浜路798号
坤阳国际商务广场201B室
邮政编码200030 中国
China
office.shanghai@rational-online.com
www.rational-china.cn

Oceania

RATIONAL Australia PTY LTD
156 Swann Drive
Derrimut
VIC 3030 Australia
sales@rationalaustralia.com.au
www.rationalaustralia.com.au

RATIONAL NZ Ltd
477 Great South Road
Penrose
1061 Auckland
New Zealand
sales@rationalnz.co.nz
www.rational-online.com/en_xx/home/index.php

Data transmissions outside the European Union do not generally benefit from the high European standards of data protection.

Where data is transmitted to our national subsidiaries, it is possible that there is no adequacy decision by the EU Commission as defined in art. 45(1), (3) GDPR. This means that the EU Commission has not yet decided that this country ensures an adequate level of protection in accordance with the data protection standards of the European Union on the basis of the EU GDPR.

Also, these national subsidiaries may not necessarily currently have the appropriate guarantees, such as internal data protection regulations approved by a supervisory authority, or standardised EU contracts.

The possible risks which therefore cannot be excluded in connection with data transmission are:

  • You personal data could possibly be processed beyond the actual purpose, such as for advertising purposes.
  • There is also the possibility that you will not be able to sustainably exercise and enforce your rights under data protection laws, such as your right of access, rectification, erasure or data portability (see section 3).
  • There could also be a higher probability that your data is not correctly processed and that the protection of your personal data does not fully meet the requirements of the EU GDPR in terms of quantity and quality.

c. Your rights

We would like to inform you that you have a right of access (Article 15 GDPR), to rectification (Article 16 GDPR), to erasure (Article 17 GDPR), to restriction of processing (Article 18 GDPR), to data portability (Article 20 GDPR) and a right to object against the processing (Article 21 GDPR).

Where we process your personal data for direct marketing purposes, you shall have the right pursuant to Article 21(2) GDPR to object at any time to processing of personal data concerning you for such marketing. Should you object to processing for the purposes of direct marketing, we shall no longer process your personal data for these purposes.

You also have the right to lodge a complaint with the competent supervisory authority (point (f) of Article 57(1) GDPR).

You also have the right to revoke your consent at any time, without this affecting the lawfulness of processing on the basis of your consent until the revocation.

Facebook Custom Audience

This website uses the "Custom Audiences" remarketing feature of Facebook Inc., 1601 S. California Avenue, Palo Alto, CA 94304, USA ("Facebook").

Name of company and Facebook are mutually responsible for the data processing. For this purpose, we have concluded an agreement with Facebook pursuant to Article 26 GDPR. We hereby provide to you the main elements of the Agreement here:

https://www.facebook.com/business/gdpr

By using Facebook Custom Audiences, we can address you with interest-based advertising to make our website more interesting for you. For this purpose, we use a Java Script code which we have added to our website to send you data on the http header, pixel-specific data and optional data in order to display interest-based advertisements, compile reports on cross-device conversions and to create custom audiences from website visitors on Facebook.

By integrating Facebook Custom Audiences, Facebook will for example receive the information that you have accessed one of our websites, or that you have clicked on our advertisement. This enables your identification on different platforms.

If you are registered with Facebook service, Facebook can associate the visit to your account. Even if you are not registered with Facebook, or you are not logged in, there is the possibility that the provider may find out and store your IP address and other identifiers.

The legal basis for the processing of your personal data in connection with the use of Facebook Custom Audiences is your consent (point (a) of Article 6(1) GDPR). The data will be stored for 180 days.

An adequate level of protection is ensured by an active Privacy Shield Certification.

You may revoke your consent at any time with effect for the future by clicking on the following link:

The lawfulness of the processing that has taken place on the basis of the consent until the time of withdrawal is not affected. Once you withdraw consent, no further data exchange with Facebook will take place.

You can find further information on data processing by Facebook at https://www.facebook.com/about/privacy

Name of provider
Facebook Inc., 1601 S. California Avenue, Palo Alto, CA 94304, USA ("Facebook").
Type of service provider Data transfer and joint controllers pursuant to Article 26 GDPR
Data transfer to third country YES
Third country USA
Guarantees pursuant to Article 44 et seq. GDPR Privacy Shield Certification
Data category concerned HTTP Header: A HTTP header contains information about your IP address, information on the web browser, page storage location, document, URL reference and user agent of the web browser.
Purpose of processing Interest-based advertising
Legal basis for processing Declaration of consent
Storage duration 180 days
Deactivation/Withdrawal If you do not agree to the processing for the stated purposes, you can deactivate Facebook Custom Audiences or withdraw your consent by clicking in the text above.
Data category concerned Pixel-specific data, such as the pixel ID and Facebook cookie data.
Purpose of processing Interest-based advertising
Legal basis for processing Declaration of consent
Storage duration 180 days
Deactivation/Withdrawal If you do not agree to the processing for the stated purposes, you can deactivate Facebook Custom Audiences or withdraw your consent by clicking in the text above.
Data category concerned Optional values, such as information on purchases made, information on conversion value.
Purpose of processing Interest-based advertising
Legal basis for processing Declaration of consent
Storage duration 180 days
Deactivation/Withdrawal If you do not agree to the processing for the stated purposes, you can deactivate Facebook Custom Audiences or withdraw your consent by clicking in the text above.

Google Tag Manager

For reasons of transparency, we would like to inform you that we use the Google Tag Manager. The Google Tag Manager itself does not record any personal data. The Tag Manager simplifies the tag implementation and management process for us. Tags are small code elements used, among other things, to measure traffic and visitor behaviour, to measure the impact of online advertising and social channels, to set up remarketing and targeting, and to test and optimise websites. We use the Tag Manager for Google Analytics and Google Adsense services. If you have deactivated these services, Google Tag Manager will take into account this deactivation. For further information on Google Tag Manager, see: https://www.google.com/intl/de/tagmanager/use-policy.html .

Integration of third-party content

Third-party content, such as videos from YouTube or maps from Google Maps, are integrated into our online offer on the basis of Art. 6 para. 1 sentence 1 letter f) GDPR. This always presupposes that the providers of this content (hereinafter referred to as "third party providers") are aware of the IP address of the users. Because without the IP address, they could not send the content to the browser of the respective user. The IP address is therefore required for the display of this content. We make every effort to use only those contents whose respective providers use the IP address only for the delivery of the contents. However, we have no influence on this if the third party providers store the IP address, e.g. for statistical purposes. As far as we know, we inform the users about this.

Deactivation / Activation of cookies

You may change your decision to use cookies and third-party services to enhance your website experience at any time by clicking a button on the banner that appears on your first visit or on this privacy page by clicking the following link. A revocation is also possible if no decision has yet been made in the cookie banner.

Disable Cookies

Disable Cookies

Enable Cookies

Your rights as the data subject

Every data subject has a right of access pursuant to Article 15 GDPR, the right to rectification pursuant to Article 16 GDPR, the right to erasure pursuant to Article 17 GDPR, the right to restriction of processing pursuant to Article 18 GDPR, the right to object pursuant to Article 21 GDPR and the right to data portability pursuant to Article 20 GDPR. The restrictions pursuant to Sections 34 and 25 of the German Federal Data Protection Act apply to the right of access and the right to erasure.

Right to lodge a complaint

You also have a right to lodge a complaint with the competent data protection supervisory authority about the processing of your personal data by us.

Revocation of consent

Any consent to the processing of personal data given to us can be revoked at any time. This also applies to the revocation of declarations of consent granted to us prior to the entry into force of the General Data Protection Act, i.e. prior to 25 May 2018. Please note that a revocation will only have effect for the future. Processing we have undertaken prior to the revocation will not be affected by this.

Rights in the event of data processing for direct marketing purposes

Pursuant to Article 21(2) GDPR, you have the right to object to processing of personal data concerning you at any time. Should you object to processing for the purposes of direct marketing, we shall no longer process your personal data for these purposes. Please note that an objection will only have effect for the future. Processing we have undertaken prior to the objection will not be affected by this.

Note on the right to object in the event of overriding interests

If we have an overriding interest in processing your personal data, you may object against the processing. When exercising such an objection, we ask that you provide the reasons why we should not process your personal data in the manner we describe. In the event of a justified objection, we will examine the matter and will either suspend or modify the data processing or explain our vital and legitimate reasons to you.

Links to other websites

Our websites may contain links to websites of other providers. Note that this data privacy statement only applies to RATIONAL AG websites. We have no influence or control over whether other providers comply with current data protection regulations.

Modifications to the data privacy statement

We reserve the right to modify or amend this data privacy statement at any time in accordance with the applicable data protection regulations.

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Servicio

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