What specific measures is RATIONAL taking to achieve this goal?
Our current environmental focus is on climate change and resource conservation. It is important for us to make greater use of circular economy approaches. This means, for example, using recycled materials wherever possible and ensuring that cooking systems are easy to repair right from the design stage. We also need to look at what happens to our cooking systems at the end of their life cycle. Nor should we be afraid to consider new business models. Overall, these are complex issues that we need to understand better. But we know we have more to do.
Aspects such as resource efficiency, durability and multifunctional use have been taken into account in the development of our products for many years. For every kitchen that switches to multi-functional, intelligent cooking systems, we reduce that kitchen's CO2 emissions. According to the study "Improving Efficiency in Commercial Kitchens" by Weihenstephan-Triesdorf University of Applied Sciences, our appliances can, for example, save up to around 24 % in energy and 48 % in water compared with conventional kitchen technology.