Social media has become an integral part of the internet and modern communication. We operate our LinkedIn profile to inform and communicate with you as a user and interested party of our offer or as a potential employee/applicant. LinkedIn is a service of the LinkedIn Corporation, 1000 W Maude Ave, Sunnyvale, CA, 94085-2810 USA. When you visit our profile, your profile information as well as information about the visit is essentially processed by LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland (hereinafter "LinkedIn"). In the following, we inform you about the collection of personal data when using our LinkedIn profile.
When you visit our LinkedIn company profile, we are joint controllers with LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland ( https://www.linkedin.com/help/linkedin/solve ) as concerns the processing of your personal data.
We expressly draw your attention to the fact that LinkedIn, as the controller, collects personal data from you when you visit our profile, including through the use of cookies. Such data collection by LinkedIn may also occur for visitors to our profile who are not registered or logged in to LinkedIn.
We have no control over the processing and further use of this data, as LinkedIn alone determines the processing. It is not possible for us to trace to what extent, where and for what duration the data are stored, to what extent the data are linked and analysed and to whom the data are transferred. We also have no insight or influence with regard to deletion periods, i.e. whether and to what extent deletion periods are adhered to.
If you are a LinkedIn member and are logged into your LinkedIn user account, LinkedIn can associate your visit to our page with your user account.
You can find information about LinkedIn’s collection and further processing of personal data in LinkedIn’s privacy policy.
In accordance with LinkedIn’s Terms of Use , which each user has agreed to as part of creating a LinkedIn profile, we may identify subscribers to the page and view their profiles and other information shared by them. For example, your LinkedIn name and profile picture will be visible to us (and other LinkedIn users) when you visit our page or comment on our posts. We therefore only collect the personal data that has become an obvious part of our LinkedIn page through corresponding cooperation on your part.
LinkedIn uses cookies to store and further process this information, i.e. small text files that are stored on the various end devices of the users. According to LinkedIn, the cookies used by LinkedIn are for authentication, security, preferences, features and services, personalised advertising, and analysis and research. You can view details of the cookies used by LinkedIn here: https://de.linkedin.com/legal/cookie-policy
You can object to the use of cookies HERE . You can also manage advertising from Microsoft using the privacy dashboard .
LinkedIn’s privacy policy contains additional information on data processing.
However, when you visit our LinkedIn page, LinkedIn collects and processes various usage data about your visit each time you visit it. This includes the usual log file data, such as IP address, which screen resolution you use, etc., but your use of the services is also tracked as part of the provision of the special LinkedIn services. This tracking captures, for example, viewing/clicking on content or ads, performing a search, sharing articles or applying for a job via LinkedIn. LinkedIn uses login credentials, cookies, device information, and IP addresses to identify you and log your usage. LinkedIn also tracks your user behaviour for advertising purposes. More detailed information about what data is collected by LinkedIn for what purpose and on what basis can be found in LinkedIn’s Privacy Policy and also in LinkedIn’s Cookie Policy .
To prevent LinkedIn from collecting data for advertising purposes, you can use this link to set a LinkedIn cookie to reject advertising: https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out
In addition, you can make further privacy adjustments via this link: https://www.linkedin.com/help/linkedin/answer/62931/manage-advertising-preferences?lang=en
To view content on our LinkedIn page, you do not need to be a LinkedIn member.
If you have created a LinkedIn profile, we can only see the information on your profile that you have made publicly available. In your LinkedIn settings, you can decide which specific information this concerns. For visitors with LinkedIn profiles and subscribers to the page, we also see first and last names, as well as the time of the visit.
In principle, we only store personal data until the respective purpose for which the data was collected has been achieved. In the context of a business relationship with you, for example, we store your personal data that is necessary for the fulfilment of the business relationship for at least as long as the business relationship lasts. This also includes the initiation and processing of a contract as well as the regular limitation period. In addition, we store the data if and to the extent that we are subject to statutory retention obligations. These may arise, for example, from the German Commercial Code (HGB) or the German Fiscal Code (AO).
We do not automatically collect and evaluate profile data from LinkedIn users. We do not carry out automated decision-making, including profiling, as defined by Article 22 GDPR does not apply.
In principle, we only store personal data until the respective purpose for which the data was collected has been achieved. In the context of a business relationship with you, we store your personal data for as long as the business relationship lasts, including the initiation and the processing of a contract as well as the regular limitation period. In addition, we store the data if and to the extent that we are subject to statutory retention obligations.
These may arise, for example, from the German Commercial Code (HGB) or the German Fiscal Code (AO).
If you have given us consent for a processing operation, the data related to the granting of consent will be stored until revoked or at the longest for the duration of the processing operation and after its termination within the scope of the limitation period.
If you have sent us a message via social media, you also have the option of deleting your data/chat history yourself after your request has been processed.
We also receive anonymous statistics from LinkedIn on the use and usage of our site. LinkedIn provides us with the following information in the statistics:
Number of people following us, as well as growth and development within a defined period.
We use these statistics to continuously improve our LinkedIn page and our posts and to better respond to the interests of our users. We cannot identify specific users from the statistics or link them to the profile data of users who follow us. We also do not make any decisions about the processing of Insights data.
Data processing within the framework of LinkedIn Insights is based on your consent pursuant to Article 6 (1)(a) GDPR. In particular, in the context of Insights use, we are also joint controllers in LinkedIn's view.
For more information, please refer to LinkedIn’s Joint Controller Addendum.
We use "Advertising Lead Forms" on LinkedIn to offer potential purchasers the opportunity to contact us directly and voluntarily via a contact form displayed there. Alternatively, you can of course also use the contact forms on our website or by e-mail to contact us directly.
You can register for events using the Advertising lead forms. We then process the data in order to answer your questions and process your requests and to enable you to participate in our webinar offers as requested. This also constitutes our legitimate interest in processing as defined by Article 6(1)(f) GDPR. Your data, which we have received in the course of contacting you, will be deleted as soon as it is no longer required to achieve the purpose for which it was collected, your request has been fully processed and no further communication with you is necessary or desired by you.
In addition to LinkedIn as an external service provider, various recipients within and outside the EU/EEA also receive the aforementioned personal data.
These are the following recipients within the RATIONAL Group (national subsidiaries) and partner companies
Only the company responsible for you will contact you. Jurisdiction is determined by the location of your company/place of business.
If you interact with LinkedIn, LinkedIn will of course have access to your data. In particular, it is possible that in addition to LinkedIn Ireland Unlimited Company, Wilton Plaza, Wilton Place, Dublin 2, Ireland, LinkedIn Corporation, 1000 W Maude Ave, Sunnyvale, CA, 94085-2810 USA may also have access to your data.
The LinkedIn Corporation is located in an insecure third country where the level of data protection is lower.
In these cases, we will ensure that an adequate level of data protection comparable to the standards within the EU is established at the recipient before transferring your personal data. This can be achieved, for example, through EU standard contractual clauses or binding corporate rules or special agreements to whose provisions the company can be subject.
According to LinkedIn , it also undertakes to use the new standard contractual clauses adopted by the EU Commission if a third country transfer takes place. For more information on LinkedIn’s standard contractual clauses, please visit: https://www.linkedin.com/legal/l/eu-sccs
In order to establish a secure level of data protection, we have concluded the standard contractual clauses adopted by the EU Commission in accordance with Article 46 of the GDPR with the service provider, which allow the transfer of personal data to a third country in individual cases.
We do not pass on your profile data to third parties.
We also use Sprout Social, a service of Sprout Social Inc., 131 Dearborn St. Floor 7, Chicago, IL 60603, USA . The social media management tool "Sprout Social" is used to respond to your requests on social media (such as Facebook, Instagram, Twitter, LinkedIn, etc.) and is used by us as a publishing tool that enables the planning and delivery of posts and campaigns. This takes place within the framework of our legitimate interest (Article 6 (1)(f) GDPR) to respond efficiently and quickly to your concerns and to optimise customer communication by means of Sprout Social as a management tool. The data processed for social media management when using Sprout Social is limited to the messages you send, the account user data (name, business e-mail address, IP address and language preference) and specified social media profile data, with the specific types of personal data collected depending on the social network.
In order to safeguard data processing in the insecure third country of the USA, we have concluded a commissioned processing agreement with Sprout Social in accordance with Article 28 GDPR, under which Sprout Social undertakes to ensure the necessary protection of your data and to process it in accordance with the applicable data protection regulations exclusively on our behalf and in accordance with our instructions. An adequate level of protection within the meaning of Article 44 et seq. GDPR is guaranteed by the use of the EU standard contractual clauses pursuant to Article 46 GDPR in the context of contract processing.
You will find more information at: https://sproutsocial.com/de/privacy-policy/
The operation of the LinkedIn page, including the processing of the personal data of the users, takes place on the basis of Article 6 (1)(f) GDPR to implement our legitimate interests in providing information and interaction via LinkedIn for and with our users and visitors. Further legal bases for data processing may be established in individual cases in Article 6 (1)(a), (b), (c) GDPR.
Provided that the conditions specified in the law are met, you have the following rights:
You have the right, pursuant to Art. 21 GDPR, to object at any time, on grounds relating to your particular situation, to the processing of personal data concerning you which is carried out on the basis of Article 6(1)(e) or (f) of the GDPR; this also applies to profiling based on these provisions.
If personal data is processed for direct marketing purposes, you also have the right to object at any time to the processing of personal data concerning you for the purpose of such advertising; this also applies to profiling insofar as it is associated with such direct advertising.
RATIONAL Aktiengesellschaft
Siegfried-Meister-Straße 1
86899 Landsberg am Lech
E-Mail: info@rational-online.com
https://www.rational-online.com
RATIONAL AG processes the data under joint responsibility with the respective national company, which can be viewed in the list of recipients .
and
LinkedIn Ireland Unlimited Company
Wilton Plaza, Wilton Place
Dublin 2
Ireland
In the opinion of the European Court of Justice (ECJ), we are joint controllers with LinkedIn as concerns the processing of your personal data. You can find the ECJ decision on the comparable situation on a Facebook fan page dated 5 June 2018 here.
As joint controllers, we are informing you, with regard to Article 26 GDPR, about the essentials of the joint controller agreement between us and LinkedIn:
https://legal.linkedin.com/pages-joint-controller-addendum
If you have any further questions about privacy, please contact us. If you have any questions about the collection, processing or use of your personal data, or if you wish to obtain information, rectify, block or delete data, or withdraw consent, please contact:
RATIONAL Aktiengesellschaft Data Protection Officer
Siegfried-Meister-Straße 1
86899 Landsberg am Lech
E-Mail: privacy@rational-online.com
You can find further information on the safe use of social networks on the website of the Federal Office for Information Security at https://www.bsi-fuer-buerger.DE/BSIFB/DE/DigitaleGesellschaft/SozialeNetze/sozialeNetze_node.html