“Our mission has always been the same since day one,“ says Ameer Hassan, co-owner and CEO of UNREFINED meal prep delivery service. “We want to deliver healthy, clean, and good tasting food to as many Clevelanders as possible, and RATIONAL has been able to help us get to that point.“
As its name implies, UNREFINED only uses all-natural ingredients in its recipes: whole grains, fresh meats, seafood, and produce, free of preservatives and seed oils, without added sugars, and made entirely from scratch.
Gluten and dairy-free and dietitian approved, UNREFINED meals are great for people with special dietary requirements as well as anyone wanting a cleaner, healthier, simpler lifestyle. There’s no walk-in or sit-down restaurant; clients order online for a la carte, by the pound, or subscription for meal pickup or delivery. There are also a handful of grab-and-go coolers with meals at local health and fitness facilities.
“We can help people that have celiac disease – people that have autoimmune diseases that need to eat this way. We can help people with diabetes. But on the flip side, someone could just order it because they're a busy individual, not because they need gluten and dairy-free, but because we provide something that tastes equally as good,“ says Olivia Stone, vice president of customer relations and co-owner of UNREFINED.
